Active Shooter in Corporations

EUAlert!™ transforms cell phones into life-saving devices

Emergency University has developed a cost-effective solution to reduce or avert the carnage caused by workplace shooters. EU’s emergency response technology is based on universally accepted intelligence models that address active shooter and terrorist events. EU Alert! facilitates early detection and reporting of suspicious persons or activities, the most effective countermeasure against active shooters.”

Enables Early Reporting of Suspicous Behavior

EUAlert!™ is a cellphone-based emergency response system that enables any member of the workforce to immediately report suspicious behavior.

For example, imagine that an employee standing at the entrance of their building and observes an individual acting suspiciously, perhaps carrying a large bag or wearing excess clothing. Something doesn’t look quite right. The observant employee can report their suspicions by simply tapping on their cellphone.

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Person overwatches suspicious person
EUAlert initial reporting screenType or speak to report emergency
Rapidly Activate Your Active Shooter Protocol

The facility’s designated incident commander (IC) receives immediate notification and can activate the organization’s active shooter emergency action plan within seconds, or contact the reporting person for additional information.

The suspicious person is heading towards the front door of the building- the IC can direct elevators to be locked down, have security follow the potential shooter’s location from their live feed cameras, and instruct employees to lock down in saferooms, or quickly evacuate down the back staircase and out the nearest rear exit and off the property to safety.

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Person overwatches suspicious person

I work in an industry where leveraging every member of our staff is critical to successfully managing emergency incidents. EU Alert! is a technology that has allowed us to reduce our training time while at the same time achieving a level of proficiency at emergency management that we were unable to sustain in the past.

Chief Security Officer, BGM
Provides a Simple Tool for Critical Updates

As the shooter is observed moving through the facility, employees can provide the incident commander with critical updates such as the shooter’s “new” location. This allows the IC to immediately respond to rapidly changing circumstances, and issue new instructions to workplace personnel to maximize their safety.

For example, minutes after the suspicious person is reported, he is observed, heading toward the back of the building. An employee reports the shooter’s movements to the organization’s incident commander via the app. The incident commander re-directs the workforce away from the back stairwell, to the front stairwell to evacuate down the stairs and out the front entrance if possible, or remain in “lockdown” locations if not.

Person overwatches suspicious person
EUAlert initial reporting screen
EUAlert report an emergency screen
Reports Allow a More Rapid and Effective Public Agency Response

The location and movements of the shooter and workplace personnel are continuously tracked during the crisis. EU Alert! reports, such as the shooters last known location or the location of employees needing assistance is rapidly provided to public agencies upon arrival resulting in a more rapid and effective response.

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Provides a Simple Tool for Critical Updates

A security guard or video cameras may provide 5-15% surveillance coverage during the acute phase of an emergency. EU Alert! expands the scope of surveillance to the workforce, providing nearly 100% surveillance coverage.

Person overwatches suspicious person

We have used Emergency University’s technical solutions, including EUAlert! and AED Ready at Twitter and Veritas Technologies. The unique capabilities of their products, professional customer-focused service, and agile response of the EU staff made both experiences extremely valuable. I look forward to implementing these technologies at GE.

Head of Security and Crisis Management, GE Digital